Work Experience

I am currently on work experience at Benjamin Roberts in Swansea.

I am covering everything from alteration, to Marketing and i am really enjoying an insite to the industry.

Final Work

For Final Body of Work and Portfolio please go to;

www.simplyrela.com

Branding Boards

Capsule Collection

Final 30 designs for my Phoenix Collection, for Pre Autumn Winter 2012/13...

Just need to add Flat drawings....

Updated Billboard

Updated Magazine Spread

Magazine Spread

Illustration

I have drawn another illustration as i want to create a magazine advert for Promotion of the brand.

Promotional Ideas

I am considering a Poster or Bilboard as one of the promotional ideas to use to promote the re branded Emporio Armani, and the Phoenix Captual Collection.

Branding Logo Idea

This is an idea for a logo, branding the new look of Emporio Armani.

I have added the image of a phoenix as this will be the name of my captual collection and i felt it was fitting, knowing that phoenix's are known for rising from the ashes, to be reborn.

Finished Illustration

Illustration Development

Finished Illustration

This is an idea of what i could develop for my branding/marketing element of the project...

Illustration

I have been playing around with ideas for marketing and promotion my brand, and have decided to incorporate Illustration...

Here is an example of a working progress ...

Branding

I have been playing around with names for my captual collection. As i want to bring the recycled element back to my concept so have come up with Phoenix, as it represents rising from the ashes. I think this is fitting for the rebranding project.

Colour Palette

This is my Colour Palette for Pre-Season Autumn Winter 2012/13 ...

Initial Design

This is an initial design, playing around with the colour scheme to see what works for Autumn Winter 2012/13 ...

Example

Just having a quick play around with sketching and colour, still needs work ...

Fashion Figure

I spent a while trying to draw a figure that represents my concept, in the end i decided the 70's would be depicted in the hair. This is just an initial sketch ...

Blossom Print...

An idea of a print to use within my collection, created using Photoshop.

Concept Images So Far....

I have decided to look at the 1970's as a starting point this is because we are back in a resession at the moment which relates to the resession of 1973-75. Also the hippies of that time had a massive influence especially the protests of 'Love not War'. As a continuing starting point i will look into the Vietnam War in order to develop my concept further ...

Initial Concept Images